![](https://contentoven.com/wp-content/uploads/2014/10/CO_portfolio_passkey.jpg)
Client
Passkey
Medium
Press Release
Goal
To announce the rollout of a new product and gain industry media attention
Work
Passkey develops and markets software for the hospitality industry. This press release introduced the company’s new product, GroupMAX ME.
Results
• Successfully announced the rollout of Passkey’s new product
• Sparked several inquiries from industry media outlets