Client

Bob’s Stores (part of TJX)

Medium

Print Advertising

Goal

To drive sales of Red Sox apparel at Bob’s Stores

Work

This headline for a Red Sox apparel ad was positioned to coincide with an overall larger “Spring Colors” theme used storewide during the spring after the Red Sox won their first World Series since dinosaurs roamed the earth.

Results

Successfully drove sales of Red Sox apparel at Bob’s Stores.